Reading Serve is an edifying experience. It is not just about the author’s proficiency of the Retail industry, but a profound exploration of ethics, customer-centricity and most importantly, service. The book delves into the essential value of serving others, in-turn offering outstanding customer experience and satisfaction. With service at its heart, the book is aptly … Continue reading Serve – A Book by BS Nagesh
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Human-centered decision-making for Corporate Sector
Human-centered decision-making is usually an unheard of, or at most a buzzword in corporate sector. In the human-centered design process, the creators of products, customer journeys, and even policies immerse themselves in the lives and perspectives of real people. Thinking from the viewpoint of the end-user of the product or the process is inherent to … Continue reading Human-centered decision-making for Corporate Sector
The sound of thought 